Is the $29,017 price on this 2023 Toyota Prius Prime a good deal?

OAV rates this as Fair Price because the asking price of $29,017 is within the typical market range for this vehicle.

What is the average price for a 2023 Toyota Prius Prime in OR?

Based on 51 comparable listings in OR, the average asking price for a 2021-2025 Toyota Prius Prime is $29,674, with prices ranging from $18,491 to $35,544.

How long does a 2023 Toyota Prius Prime typically stay on dealer lots?

Comparable Toyota Prius Prime listings in OR spend an average of 37 days on dealer lots.

Where is this 2023 Toyota Prius Prime located?

This vehicle is listed in Medford, OR 97501. VIN: JTDACACU0P3002016. Mileage: 37,279 miles.

What is the fair market price range for this 2023 Toyota Prius Prime?

OAV's Price-to-Market analysis estimates the fair market range is $29,017 to $29,017, based on available comparable vehicles.

Vehicle Details

VINJTDACACU0P3002016

TrimXSE

DrivetrainFWD

Engine2.0L I4

TransmissionCVT

Fuel TypeElectric / Unleaded

Inventory Typeused

Days on Lot17

Days on Market25

2023 Toyota Prius Prime

XSE

Unscored

$29,01737,279 miles

Medford, OR 97501

Market price position

Lowest comparable ($)

29,017

Highest comparable ($)

29,017

This vehicle's price ($)

29,017

$29,017 · only listing at this price

$29,017 — single data point

Regional range: $29,017 (0 listings)
vs. market: Exact match — no spread
Comparable vehicles: 0

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 22–57 days.

Dealer Info

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Medford, OR

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About This 2023 Toyota Prius Prime

Listing updated: May 4, 2026

Listed by a franchise dealer in Medford, OR · On lot for 17 days · VIN verifiable at NHTSA

This used 2023 Toyota Prius Prime XSE is listed at $29,017 by a franchise dealer in Medford, OR 97501. It has 37,279 miles on the odometer. It features a FWD drivetrain with a 2.0L I4 engine and CVT transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on available similar vehicles in the Medford market, the estimated market range is $29,017 to $29,017.

This vehicle has been on the lot for 17 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this deal is rated

OAV compares this 2023 Toyota Prius Prime against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Medford, OR, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTDACACU0P3002016 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Toyota Prius Prime Market in OR

Comparable Vehicles

Average Price

$29,674

Price Range

$18,491–$35,544

Avg Days on Lot

Based on 51 comparable 2021-2025 Toyota Prius Prime listings in OR, the average asking price is $29,674. This listing at $29,017 is $657 below average (2% below market). Comparable prices in OR range from $18,491 to $35,544. Similar vehicles spend an average of 37 days on dealer lots in this market.