
Vehicle Details
2024 Toyota Prius
LE
Durham, NC 27707
Market price position
$25,980 · $1,417 below market low
- Regional range
- $27,397 – $28,998
- vs. market low
- — $1,417 (5% below)
- Comparable vehicles
- 6
Similar vehicles recently sold in an estimated 14–66 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.
Dealer Info
Durham, NC
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About This 2024 Toyota Prius
Listing updated: Apr 28, 2026Listed by a franchise dealer in Durham, NC · On lot for 3 days · VIN verifiable at NHTSA
This used 2024 Toyota Prius LE is listed at $25,980 by a franchise dealer in Durham, NC 27707. It has 42,403 miles on the odometer. The exterior color is Red. It features a FWD drivetrain with a 2.0L I4 engine and CVT transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 6 similar vehicles in the Durham market, the estimated market range is $27,397 to $28,998.
This vehicle has been on the lot for 3 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
How this deal is rated
OAV compares this 2024 Toyota Prius against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Durham, NC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTDACAAU7R3021300 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2024 Toyota Prius Market in NC
Comparable Vehicles
458
Average Price
$30,348
Price Range
$15,500–$45,032
Avg Days on Lot
25
Based on 458 comparable 2022-2026 Toyota Prius listings in NC, the average asking price is $30,348. This listing at $25,980 is $4,368 below average (14% below market). Comparable prices in NC range from $15,500 to $45,032. Similar vehicles spend an average of 25 days on dealer lots in this market.
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