Vehicle Details
2024 Kia Sportage
EX
Madison Heights, MI 48071
Is this 2024 Kia Sportage EX a good deal?
OAV verdict: Fair Price
Why: Listed at $25,279, comparable market range $23,620–$28,677, based on 65 comparable listings. Days on lot: 25 days (market average 55 days).
Market price position
$25,279 · within market range
- Regional range
- $23,620 – $28,677
- vs. market
- $1,659 above low · $3,398 below high
- Comparable vehicles
- 65
Market Retail Price (MRP™)
$26,149This vehicle $25,279 · $870 (3%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$25,491This vehicle $25,279 · $212 (1%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-20) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 11–39 days.
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges update continuously.
Golling Kia Of Madison Heights
Madison Heights, MI
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Golling Kia Of Madison Heights for current availability of this 2024 Kia Sportage EX and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2024 Kia Sportage
Listing updated: Jul 20, 2026Listed by a franchise dealer in Madison Heights, MI · On lot for 25 days · VIN verifiable at NHTSA
This used 2024 Kia Sportage EX is listed at $25,279 by golling kia of madison heights in Madison Heights, MI 48071. It has 30,324 miles on the odometer. The exterior color is Silver. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 65 similar vehicles in the Madison Heights market, the estimated market range is $23,620 to $28,677. The local market range in MI is $24,600 to $25,267.
This vehicle has been on the lot for 25 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Madison Heights, MI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2024 Kia Sportage against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Madison Heights, MI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5XYK33DF1RG154434 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is updated continuously; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2024 Kia Sportage Market in MI
Comparable Vehicles
2,483
Average Price
$31,095
Price Range
$12,900–$48,834
Avg Days on Lot
55
Based on 2,483 comparable 2022-2026 Kia Sportage listings in MI, the average asking price is $31,095. This listing at $25,279 is $5,816 below average (19% below market). Comparable prices in MI range from $12,900 to $48,834. Similar vehicles spend an average of 55 days on dealer lots in this market.
Similar Kia Sportage Listings in MI
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: EX — compare trims below)
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