Is the $25,374 price on this 2023 Hyundai Santa Fe a good deal?

OAV rates this as Fair Price because the asking price of $25,374 is within the typical market range for this vehicle.

What is the average price for a 2023 Hyundai Santa Fe in CT?

Based on 404 comparable listings in CT, the average asking price for a 2021-2025 Hyundai Santa Fe is $32,819, with prices ranging from $15,000 to $52,486.

How long does a 2023 Hyundai Santa Fe typically stay on dealer lots?

Comparable Hyundai Santa Fe listings in CT spend an average of 92 days on dealer lots.

Where is this 2023 Hyundai Santa Fe located?

This vehicle is listed in Watertown, CT 06795. VIN: 5NMS2DAJ9PH547585. Mileage: 37,974 miles.

What is the fair market price range for this 2023 Hyundai Santa Fe?

OAV's Price-to-Market analysis estimates the fair market range is $18,455 to $30,883, based on 103 comparable vehicles.

Vehicle Details

VIN5NMS2DAJ9PH547585

TrimSEL

Exterior ColorSilver

Drivetrain4WD

Engine2.5L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot34

2023 Hyundai Santa Fe

SEL

Fair Price

$25,37437,974 mi

Watertown, CT 06795

Is this 2023 Hyundai Santa Fe SEL a good deal?

OAV verdict: Fair Price

Why: Listed at $25,374, comparable market range $18,455–$30,883, based on 103 comparable listings. Days on lot: 34 days (market average 92 days).

Market price position

Lowest comparable ($)

18,455

Highest comparable ($)

30,883

This vehicle's price ($)

25,374

$25,374 · within market range

$18,455comparable$30,883

Regional range: $18,455 – $30,883
vs. market: $6,919 above low · $5,509 below high
Comparable vehicles: 103

Demand-Verified· Backed by recent sales data

Faster-than-average sell-through

Similar vehicles recently sold in an estimated 10–35 days.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$24,338 – $27,874

Regional Range$18,455 – $30,883

Dealer Info

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Watertown, CT

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About This 2023 Hyundai Santa Fe

Listing updated: May 20, 2026

Listed by a franchise dealer in Watertown, CT · On lot for 34 days · VIN verifiable at NHTSA

This used 2023 Hyundai Santa Fe SEL is listed at $25,374 by a franchise dealer in Watertown, CT 06795. It has 37,974 miles on the odometer. The exterior color is Silver. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 103 similar vehicles in the Watertown market, the estimated market range is $18,455 to $30,883. The local market range in CT is $24,338 to $27,874.

This vehicle has been on the lot for 34 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Watertown, CT suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Watertown, CT, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMS2DAJ9PH547585 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Hyundai Santa Fe Market in CT

Comparable Vehicles

404

Average Price

$32,819

Price Range

$15,000–$52,486

Avg Days on Lot

Based on 404 comparable 2021-2025 Hyundai Santa Fe listings in CT, the average asking price is $32,819. This listing at $25,374 is $7,445 below average (23% below market). Comparable prices in CT range from $15,000 to $52,486. Similar vehicles spend an average of 92 days on dealer lots in this market.