Is the $25,743 price on this 2023 Hyundai Santa Fe a good deal?

OAV rates this as Fair Price because the asking price of $25,743 is within the typical market range for this vehicle.

What is the average price for a 2023 Hyundai Santa Fe in CO?

Based on 582 comparable listings in CO, the average asking price for a 2021-2025 Hyundai Santa Fe is $29,959, with prices ranging from $11,950 to $52,954.

How long does a 2023 Hyundai Santa Fe typically stay on dealer lots?

Comparable Hyundai Santa Fe listings in CO spend an average of 70 days on dealer lots.

Where is this 2023 Hyundai Santa Fe located?

This vehicle is listed in Golden, CO 80401. VIN: 5NMS2DAJ8PH645412. Mileage: 24,302 miles.

What is the fair market price range for this 2023 Hyundai Santa Fe?

OAV's Price-to-Market analysis estimates the fair market range is $13,980 to $27,004, based on 30 comparable vehicles.

Vehicle Details

VIN5NMS2DAJ8PH645412

TrimSEL

Exterior ColorWhite

Drivetrain4WD

Engine2.5L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot9

2023 Hyundai Santa Fe

SEL

Fair Price

$25,74324,302 mi

Golden, CO 80401

Is this 2023 Hyundai Santa Fe SEL a good deal?

OAV verdict: Fair Price

Why: Listed at $25,743, comparable market range $13,980–$27,004, based on 30 comparable listings. Days on lot: 9 days (market average 70 days).

Market price position

Lowest comparable ($)

13,980

Highest comparable ($)

27,004

This vehicle's price ($)

25,743

$25,743 · within market range

$13,980comparable$27,004

Regional range: $13,980 – $27,004
vs. market: $11,763 above low · $1,261 below high
Comparable vehicles: 30

Demand-Verified· Backed by recent sales data

Faster-than-average sell-through

Similar vehicles recently sold in an estimated 10–35 days.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$13,980 – $27,004

Dealer Info

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Golden, CO

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About This 2023 Hyundai Santa Fe

Listing updated: May 20, 2026

Listed by a franchise dealer in Golden, CO · On lot for 9 days · VIN verifiable at NHTSA

This used 2023 Hyundai Santa Fe SEL is listed at $25,743 by a franchise dealer in Golden, CO 80401. It has 24,302 miles on the odometer. The exterior color is White. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 30 similar vehicles in the Golden market, the estimated market range is $13,980 to $27,004.

This vehicle has been on the lot for 9 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Golden, CO suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Golden, CO, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMS2DAJ8PH645412 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Hyundai Santa Fe Market in CO

Comparable Vehicles

582

Average Price

$29,959

Price Range

$11,950–$52,954

Avg Days on Lot

Based on 582 comparable 2021-2025 Hyundai Santa Fe listings in CO, the average asking price is $29,959. This listing at $25,743 is $4,216 below average (14% below market). Comparable prices in CO range from $11,950 to $52,954. Similar vehicles spend an average of 70 days on dealer lots in this market.