Is the $37,475 price on this 2023 Toyota Tacoma a good deal?

OAV rates this as Overpriced because the asking price of $37,475 is above the typical market range for this vehicle.

What is the average price for a 2023 Toyota Tacoma in CA?

Based on 4,218 comparable listings in CA, the average asking price for a 2021-2025 Toyota Tacoma is $38,994, with prices ranging from $17,250 to $74,995.

How long does a 2023 Toyota Tacoma typically stay on dealer lots?

Comparable Toyota Tacoma listings in CA spend an average of 49 days on dealer lots.

Where is this 2023 Toyota Tacoma located?

This vehicle is listed in Chula Vista, CA 91911. VIN: 3TMAZ5CN1PM200844. Mileage: 35,914 miles.

What is the fair market price range for this 2023 Toyota Tacoma?

OAV's Price-to-Market analysis estimates the fair market range is $33,995 to $35,995, based on 45 comparable vehicles.

Vehicle Details

VIN3TMAZ5CN1PM200844

TrimSR5

Exterior ColorWhite

DrivetrainRWD

Engine3.5L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

MSRP$37,475

Days on Lot9

Days on Market56

2023 Toyota Tacoma

SR5

Overpriced

$37,47535,914 miles

Chula Vista, CA 91911

Market price position

Lowest comparable ($)

33,995

Highest comparable ($)

35,995

This vehicle's price ($)

37,475

$37,475 · $1,480 above market high

$33,995comparable$35,995

Regional range: $33,995 – $35,995
vs. market high: + $1,480 (4% above)
Comparable vehicles: 45

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$33,995 – $35,995

Dealer Info

Hidden

Chula Vista, CA

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About This 2023 Toyota Tacoma

Listing updated: Apr 25, 2026

Listed by a franchise dealer in Chula Vista, CA · On lot for 9 days · VIN verifiable at NHTSA

This used 2023 Toyota Tacoma SR5 is listed at $37,475 by a franchise dealer in Chula Vista, CA 91911. It has 35,914 miles on the odometer. The exterior color is White. It features a RWD drivetrain with a 3.5L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Overpriced — priced above market value. Based on 45 similar vehicles in the Chula Vista market, the estimated market range is $33,995 to $35,995.

This vehicle has been on the lot for 9 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this deal is rated

OAV compares this 2023 Toyota Tacoma against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Chula Vista, CA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network. The VIN 3TMAZ5CN1PM200844 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Toyota Tacoma Market in CA

Comparable Vehicles

4,218

Average Price

$38,994

Price Range

$17,250–$74,995

Avg Days on Lot

Based on 4,218 comparable 2021-2025 Toyota Tacoma listings in CA, the average asking price is $38,994. This listing at $37,475 is $1,519 below average (4% below market). Comparable prices in CA range from $17,250 to $74,995. Similar vehicles spend an average of 49 days on dealer lots in this market.