Is the $31,200 price on this 2023 Toyota Tacoma a good deal?

OAV rates this as Fair Price because the asking price of $31,200 is within the typical market range for this vehicle.

What is the average price for a 2023 Toyota Tacoma in OR?

Based on 1,583 comparable listings in OR, the average asking price for a 2021-2025 Toyota Tacoma is $40,145, with prices ranging from $17,295 to $71,669.

How long does a 2023 Toyota Tacoma typically stay on dealer lots?

Comparable Toyota Tacoma listings in OR spend an average of 55 days on dealer lots.

Where is this 2023 Toyota Tacoma located?

This vehicle is listed in Ontario, OR 97914. VIN: 3TMAZ5CN0PM208854. Mileage: 17,926 miles.

What is the fair market price range for this 2023 Toyota Tacoma?

OAV's Price-to-Market analysis estimates the fair market range is $31,200 to $31,200, based on available comparable vehicles.

Vehicle Details

VIN3TMAZ5CN0PM208854

TrimSR5

Exterior ColorWhite

DrivetrainRWD

Engine3.5L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

MSRP$31,200

Days on Lot75

Days on Market104

2023 Toyota Tacoma

SR5

Fair Price

$31,20017,926 miles

Ontario, OR 97914

Market price position

Lowest comparable ($)

31,200

Highest comparable ($)

31,200

This vehicle's price ($)

31,200

$31,200 · only listing at this price

$31,200 — single data point

Regional range: $31,200 (0 listings)
vs. market: Exact match — no spread
Comparable vehicles: 0

Dealer Info

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Ontario, OR

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About This 2023 Toyota Tacoma

Listing updated: Apr 21, 2026

Listed by a franchise dealer in Ontario, OR · On lot for 75 days · VIN verifiable at NHTSA

This used 2023 Toyota Tacoma SR5 is listed at $31,200 by a franchise dealer in Ontario, OR 97914. It has 17,926 miles on the odometer. The exterior color is White. It features a RWD drivetrain with a 3.5L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on available similar vehicles in the Ontario market, the estimated market range is $31,200 to $31,200.

This vehicle has been on the lot for 75 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this deal is rated

OAV compares this 2023 Toyota Tacoma against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Ontario, OR, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network. The VIN 3TMAZ5CN0PM208854 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Toyota Tacoma Market in OR

Comparable Vehicles

1,583

Average Price

$40,145

Price Range

$17,295–$71,669

Avg Days on Lot

Based on 1,583 comparable 2021-2025 Toyota Tacoma listings in OR, the average asking price is $40,145. This listing at $31,200 is $8,945 below average (22% below market). Comparable prices in OR range from $17,295 to $71,669. Similar vehicles spend an average of 55 days on dealer lots in this market.