Is the $19,994 price on this 2023 Kia Forte a good deal?

OAV rates this as a Great Deal because the asking price of $19,994 is below the typical market range for this vehicle.

What is the average price for a 2023 Kia Forte in WI?

Based on 249 comparable listings in WI, the average asking price for a 2021-2025 Kia Forte is $19,343, with prices ranging from $11,503 to $24,991.

How long does a 2023 Kia Forte typically stay on dealer lots?

Comparable Kia Forte listings in WI spend an average of 46 days on dealer lots.

Where is this 2023 Kia Forte located?

This vehicle is listed in Madison, WI 53718. VIN: 3KPF54AD1PE553388. Mileage: 93,835 miles.

What is the fair market price range for this 2023 Kia Forte?

OAV's Price-to-Market analysis estimates the fair market range is $20,984 to $21,250, based on 4 comparable vehicles.

Vehicle Details

VIN3KPF54AD1PE553388

TrimGT-Line

Exterior ColorWhite

DrivetrainFWD

Engine2.0L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

MSRP$19,994

Days on Lot3

Days on Market7

2023 Kia Forte

GT-Line

Great Deal

$19,99493,835 miles

Madison, WI 53718

Market price position

Lowest comparable ($)

20,984

Highest comparable ($)

21,250

This vehicle's price ($)

19,994

$19,994 · $990 below market low

$20,984comparable$21,250

Regional range: $20,984 – $21,250
vs. market low: — $990 (5% below)
Comparable vehicles: 4

Market Breakdown

Regional Range$20,984 – $21,250

Dealer Info

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Madison, WI

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About This 2023 Kia Forte

Listing updated: Apr 21, 2026

Listed by a franchise dealer in Madison, WI · On lot for 3 days · VIN verifiable at NHTSA

This used 2023 Kia Forte GT-Line is listed at $19,994 by a franchise dealer in Madison, WI 53718. It has 93,835 miles on the odometer. The exterior color is White. It features a FWD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 4 similar vehicles in the Madison market, the estimated market range is $20,984 to $21,250.

This vehicle has been on the lot for 3 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Madison, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network. The VIN 3KPF54AD1PE553388 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Kia Forte Market in WI

Comparable Vehicles

249

Average Price

$19,343

Price Range

$11,503–$24,991

Avg Days on Lot

Based on 249 comparable 2021-2025 Kia Forte listings in WI, the average asking price is $19,343. This listing at $19,994 is $651 above average (3% above market). Comparable prices in WI range from $11,503 to $24,991. Similar vehicles spend an average of 46 days on dealer lots in this market.