Vehicle Details
2023 Toyota RAV4
XLE Premium
Urbandale, IA 50322
Is this 2023 Toyota RAV4 XLE Premium a good deal?
OAV verdict: Unscored
Why: Listed at $38,998, comparable market range $38,998–$38,998. Days on lot: 36 days (market average 41 days).
Market price position
$38,998 · only listing at this price
- Regional range
- $38,998 (0 listings)
- vs. market
- Exact match — no spread
- Comparable vehicles
- 0
Similar vehicles recently sold in an estimated 10–32 days.
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.
Carmax Des Moines
Urbandale, IA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Carmax Des Moines for current availability of this 2023 Toyota RAV4 XLE Premium and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Toyota RAV4
Listing updated: Jun 19, 2026Listed by an independent dealer in Urbandale, IA · On lot for 36 days · VIN verifiable at NHTSA
This used 2023 Toyota RAV4 XLE Premium is listed at $38,998 by carmax des moines in Urbandale, IA 50322. It has 18,294 miles on the odometer. The exterior color is Gray. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on available similar vehicles in the Urbandale market, the estimated market range is $38,998 to $38,998.
This vehicle has been on the lot for 36 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Urbandale, IA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Toyota RAV4 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from an independent dealer in Urbandale, IA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2T3A1RFV0PC389030 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Toyota RAV4 Market in IA
Comparable Vehicles
1,218
Average Price
$33,094
Price Range
$19,819–$49,168
Avg Days on Lot
41
Based on 1,218 comparable 2021-2025 Toyota RAV4 listings in IA, the average asking price is $33,094. This listing at $38,998 is $5,904 above average (18% above market). Comparable prices in IA range from $19,819 to $49,168. Similar vehicles spend an average of 41 days on dealer lots in this market.
Similar Toyota RAV4 Listings in IA
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