U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
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Vehicle Details

VIN2FMPK4J97RBA30780
TrimSEL
Exterior ColorGray
Drivetrain4WD
Engine2.0L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typeused
Days on Lot35

2024 Ford Edge

SEL

Fair Price
$30,79923,889 mi

Fort Atkinson, WI 53538

Is this 2024 Ford Edge SEL a good deal?

OAV verdict: Fair Price

Why: Listed at $30,799, comparable market range $20,000–$33,994, based on 184 comparable listings. Days on lot: 35 days (market average 70 days).

Market price position

20,000
33,994
30,799

$30,799 · within market range

$20,000comparable$33,994
Regional range
$20,000 – $33,994
vs. market
$10,799 above low · $3,195 below high
Comparable vehicles
184
Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 1771 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$30,392 – $30,392
Regional Range$20,000 – $33,994

Griffin Ford Fort Atkinson

Fort Atkinson, WI

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

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Request availability and out-the-door price

OAV will route your inquiry to Griffin Ford Fort Atkinson for current availability of this 2024 Ford Edge SEL and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2024 Ford Edge

Listing updated: Jun 4, 2026

Listed by a franchise dealer in Fort Atkinson, WI · On lot for 35 days · VIN verifiable at NHTSA

This used 2024 Ford Edge SEL is listed at $30,799 by griffin ford fort atkinson in Fort Atkinson, WI 53538. It has 23,889 miles on the odometer. The exterior color is Gray. It features a 4WD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 184 similar vehicles in the Fort Atkinson market, the estimated market range is $20,000 to $33,994. The local market range in WI is $30,392 to $30,392.

This vehicle has been on the lot for 35 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Fort Atkinson, WI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2024 Ford Edge against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Fort Atkinson, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2FMPK4J97RBA30780 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2024 Ford Edge Market in WI

Comparable Vehicles

1,690

Average Price

$26,615

Price Range

$15,700–$39,995

Avg Days on Lot

70

Based on 1,690 comparable 2022-2026 Ford Edge listings in WI, the average asking price is $26,615. This listing at $30,799 is $4,184 above average (16% above market). Comparable prices in WI range from $15,700 to $39,995. Similar vehicles spend an average of 70 days on dealer lots in this market.

Similar Ford Edge Listings in WI

8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: SEL — compare trims below)