Is the $20,738 price on this 2023 Ford Edge a good deal?

OAV rates this as Fair Price because the asking price of $20,738 is within the typical market range for this vehicle.

What is the average price for a 2023 Ford Edge in IA?

Based on 1,128 comparable listings in IA, the average asking price for a 2021-2025 Ford Edge is $27,047, with prices ranging from $14,995 to $39,995.

How long does a 2023 Ford Edge typically stay on dealer lots?

Comparable Ford Edge listings in IA spend an average of 79 days on dealer lots.

Where is this 2023 Ford Edge located?

This vehicle is listed in Iowa City, IA 52246. VIN: 2FMPK4J90PBA31301. Mileage: 69,801 miles.

What is the fair market price range for this 2023 Ford Edge?

OAV's Price-to-Market analysis estimates the fair market range is $19,500 to $30,176, based on 47 comparable vehicles.

Vehicle Details

VIN2FMPK4J90PBA31301

TrimSEL

Exterior ColorBlack

Drivetrain4WD

Engine2.0L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot79

2023 Ford Edge

SEL

Fair Price

$20,73869,801 miles

Iowa City, IA 52246

Market price position

Lowest comparable ($)

19,500

Highest comparable ($)

30,176

This vehicle's price ($)

20,738

$20,738 · within market range

$19,500comparable$30,176

Regional range: $19,500 – $30,176
vs. market: $1,238 above low · $9,438 below high
Comparable vehicles: 47

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 29–102 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$19,680 – $19,680

Regional Range$19,500 – $30,176

Dealer Info

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Iowa City, IA

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About This 2023 Ford Edge

Listing updated: May 15, 2026

Listed by a franchise dealer in Iowa City, IA · On lot for 79 days · VIN verifiable at NHTSA

This used 2023 Ford Edge SEL is listed at $20,738 by a franchise dealer in Iowa City, IA 52246. It has 69,801 miles on the odometer. The exterior color is Black. It features a 4WD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 47 similar vehicles in the Iowa City market, the estimated market range is $19,500 to $30,176. The local market range in IA is $19,680 to $19,680.

This vehicle has been on the lot for 79 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Iowa City, IA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford Edge against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Iowa City, IA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2FMPK4J90PBA31301 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford Edge Market in IA

Comparable Vehicles

1,128

Average Price

$27,047

Price Range

$14,995–$39,995

Avg Days on Lot

Based on 1,128 comparable 2021-2025 Ford Edge listings in IA, the average asking price is $27,047. This listing at $20,738 is $6,309 below average (23% below market). Comparable prices in IA range from $14,995 to $39,995. Similar vehicles spend an average of 79 days on dealer lots in this market.