2010 Jeep Wrangler Unlimited Rubicon

Listed by a franchise dealer in Montrose, CO · On lot for 52 days · VIN verifiable at NHTSA

This used 2010 Jeep Wrangler Unlimited Rubicon is listed at $17,399 by montrose ford inc. in Montrose, CO 81401. It has 131,240 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Red. It features a 4WD drivetrain with a 3.8L V6 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Unscored — the available evidence doesn't support a market verdict. OAV has not assigned a reliable comparable market range for this vehicle yet — the available comparable evidence isn't sufficient for a reliable verdict.

This vehicle has been on the lot for 52 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Montrose, CO suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

• View the full Montrose, CO suvs market →
• All vehicles in Montrose, CO →
• All vehicles in CO →
• All vehicles from this dealer →

How this deal is rated

OAV compares this 2010 Jeep Wrangler Unlimited against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

• Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
• Fair Price — priced within the expected range for comparable vehicles.
• Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Montrose, CO, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1J4BA6H11AL231604 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2010 Jeep Wrangler Unlimited Market in CO

Based on all 62 2008-2012 Jeep Wrangler Unlimited listings in the CO market. Because OAV has not assigned a reliable price verdict to this listing, it does not state how it compares to this broader average. Similar vehicles spend an average of 120 days on dealer lots in this market.

Similar Jeep Wrangler Unlimited Listings in CO

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: Rubicon — compare trims below)