Is the $50,188 price on this 2023 GMC Sierra 1500 Denali a good deal?

OAV rates this as Fair Price because the asking price of $50,188 is within the typical market range for this vehicle.

What is the average price for a 2023 GMC Sierra 1500 Denali in WI?

Based on 340 comparable listings in WI, the average asking price for a 2021-2025 GMC Sierra 1500 Denali is $53,433, with prices ranging from $28,990 to $78,434.

How long does a 2023 GMC Sierra 1500 Denali typically stay on dealer lots?

Comparable GMC Sierra 1500 Denali listings in WI spend an average of 65 days on dealer lots.

Where is this 2023 GMC Sierra 1500 Denali located?

This vehicle is listed in Plymouth, WI 53073. VIN: 1GTUUGE81PZ286945. Mileage: 33,336 miles.

What is the fair market price range for this 2023 GMC Sierra 1500 Denali?

OAV's Price-to-Market analysis estimates the fair market range is $48,191 to $55,847, based on 27 comparable vehicles.

Vehicle Details

VIN1GTUUGE81PZ286945

TrimDenali

Exterior ColorBlack

Drivetrain4WD

Engine3.0L I6

TransmissionAutomatic

Fuel TypeDiesel

Inventory Typeused

Days on Lot14

Days on Market190

2023 GMC Sierra 1500 Denali

Denali

Fair Price

$50,18833,336 miles

Plymouth, WI 53073

Market price position

Lowest comparable ($)

48,191

Highest comparable ($)

55,847

This vehicle's price ($)

50,188

$50,188 · within market range

$48,191comparable$55,847

Regional range: $48,191 – $55,847
vs. market: $1,997 above low · $5,659 below high
Comparable vehicles: 27

Demand-Verified· Backed by recent sales data

Faster-than-average sell-through

Similar vehicles recently sold in an estimated 12–51 days.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$48,191 – $55,847

Dealer Info

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Plymouth, WI

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About This 2023 GMC Sierra 1500 Denali

Listing updated: May 1, 2026

Listed by a franchise dealer in Plymouth, WI · On lot for 14 days · VIN verifiable at NHTSA

This used 2023 GMC Sierra 1500 Denali Denali is listed at $50,188 by a franchise dealer in Plymouth, WI 53073. It has 33,336 miles on the odometer. The exterior color is Black. It features a 4WD drivetrain with a 3.0L I6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 27 similar vehicles in the Plymouth market, the estimated market range is $48,191 to $55,847.

This vehicle has been on the lot for 14 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this deal is rated

OAV compares this 2023 GMC Sierra 1500 Denali against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Plymouth, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1GTUUGE81PZ286945 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 GMC Sierra 1500 Denali Market in WI

Comparable Vehicles

340

Average Price

$53,433

Price Range

$28,990–$78,434

Avg Days on Lot

Based on 340 comparable 2021-2025 GMC Sierra 1500 Denali listings in WI, the average asking price is $53,433. This listing at $50,188 is $3,245 below average (6% below market). Comparable prices in WI range from $28,990 to $78,434. Similar vehicles spend an average of 65 days on dealer lots in this market.