Is the $20,454 price on this 2023 Ford F-150 a good deal?

OAV rates this as a Great Deal because the asking price of $20,454 is below the typical market range for this vehicle.

What is the average price for a 2023 Ford F-150 in TX?

Based on 18,126 comparable listings in TX, the average asking price for a 2021-2025 Ford F-150 is $50,966, with prices ranging from $14,995 to $209,125.

How long does a 2023 Ford F-150 typically stay on dealer lots?

Comparable Ford F-150 listings in TX spend an average of 108 days on dealer lots.

Where is this 2023 Ford F-150 located?

This vehicle is listed in Houston, TX 77074. VIN: 1FTEX1CP6PKD07154. Mileage: 120,578 miles.

What is the fair market price range for this 2023 Ford F-150?

OAV's Price-to-Market analysis estimates the fair market range is $24,221 to $36,720, based on 20 comparable vehicles.

Vehicle Details

VIN1FTEX1CP6PKD07154

TrimXL

Exterior ColorWhite

DrivetrainRWD

Engine2.7L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot69

Days on Market167

2023 Ford F-150

Great Deal

$20,454120,578 miles

Houston, TX 77074

Market price position

Lowest comparable ($)

24,221

Highest comparable ($)

36,720

This vehicle's price ($)

20,454

$20,454 · $3,767 below market low

$24,221comparable$36,720

Regional range: $24,221 – $36,720
vs. market low: — $3,767 (16% below)
Comparable vehicles: 20

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 19–77 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$24,221 – $36,720

Regional Range$20,795 – $57,415

Dealer Info

Hidden

Houston, TX

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About This 2023 Ford F-150

Listing updated: May 13, 2026

Listed by a franchise dealer in Houston, TX · On lot for 69 days · VIN verifiable at NHTSA

This used 2023 Ford F-150 XL is listed at $20,454 by a franchise dealer in Houston, TX 77074. It has 120,578 miles on the odometer. The exterior color is White. It features a RWD drivetrain with a 2.7L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 20 similar vehicles in the Houston market, the estimated market range is $24,221 to $36,720. The local market range in TX is $24,221 to $36,720.

This vehicle has been on the lot for 69 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Houston, TX trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Houston, TX, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEX1CP6PKD07154 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford F-150 Market in TX

Comparable Vehicles

18,126

Average Price

$50,966

Price Range

$14,995–$209,125

Avg Days on Lot

108

Based on 18,126 comparable 2021-2025 Ford F-150 listings in TX, the average asking price is $50,966. This listing at $20,454 is $30,512 below average (60% below market). Comparable prices in TX range from $14,995 to $209,125. Similar vehicles spend an average of 108 days on dealer lots in this market.