Is the $38,600 price on this 2023 Ford Bronco 4-Door a good deal?

OAV rates this as a Great Deal because the asking price of $38,600 is below the typical market range for this vehicle.

What is the average price for a 2023 Ford Bronco 4-Door in TX?

Based on all 1,334 2021-2025 Ford Bronco 4-Door listings in the TX market, the average asking price is $49,583, with prices ranging from $26,200 to $108,000.

How long does a 2023 Ford Bronco 4-Door typically stay on dealer lots?

Comparable Ford Bronco 4-Door listings in TX spend an average of 159 days on dealer lots.

Where is this 2023 Ford Bronco 4-Door located?

This vehicle is listed in Richardson, TX 75081. VIN: 1FMEE5DP4PLB66697. Mileage: 25,561 miles.

What is the fair market price range for this 2023 Ford Bronco 4-Door?

OAV's Price-to-Market analysis estimates the fair market range is $38,993 to $52,120, based on 63 comparable listings matched to this vehicle.

2023 Ford Bronco 4-Door Wildtrak for Sale in Richardson, TX

Dealer imagery unavailable to OAVRequest current photos and confirm the vehicle's condition with the dealer.

Vehicle Details

VIN1FMEE5DP4PLB66697

TrimWildtrak

Exterior ColorBlue

Drivetrain4WD

Engine2.7L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot141

Wildtrak

Salvage title

$38,60025,561 mi

Richardson, TX 75081

Branded History

Reported title-brand history on this vehicle (salvage, 1 accident). OAV indicator from reported history events — not an official title or NMVTIS report.

Is this 2023 Ford Bronco 4-Door Wildtrak a good deal?

OAV verdict: Great Deal

Why: Listed at $38,600, comparable market range $38,993–$52,120, based on 63 comparable listings. Days on lot: 141 days (market average 159 days).

Market price position

$38,600 · $393 below market low

Comparable range: $38,993 – $52,120
vs. market low: — $393 (1% below)
Comparable vehicles: 63

Market Retail Price (MRP™)

$45,557

This vehicle $38,600 · $6,957 (15%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$48,061

This vehicle $38,600 · $9,461 (20%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-16) — an estimate, not an appraisal. How TRV works.

Branded-title price context: Branded-title vehicles typically sell ~17% below comparable clean-title vehicles. The market range shown above is for clean-title cars — this listing's price reflects branded-title history.

Branded-adjusted estimate: $32,352 – $43,244 (clean-title range scaled by the branded discount — an estimate, not an appraisal).

Comparable vehicles nationally recently sold in an estimated 18–60 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$46,886 – $46,886

Regional Range$38,993 – $52,120

Autosavvy Richardson

Richardson, TX

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from autosavvy richardson →

Request availability and out-the-door price

OAV will route your inquiry to Autosavvy Richardson for current availability of this 2023 Ford Bronco 4-Door Wildtrak and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Ford Bronco 4-Door

Listing updated: Aug 16, 2026

Listed by an independent dealer in Richardson, TX · On lot for 141 days · VIN verifiable at NHTSA

This used 2023 Ford Bronco 4-Door Wildtrak is listed at $38,600 by autosavvy richardson in Richardson, TX 75081. It has 25,561 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Blue. It features a 4WD drivetrain with a 2.7L V6 engine and Automatic transmission.

OAV does not assign a price-to-market verdict to branded-title vehicles. This listing has a reported branded/salvage title, so its price is not rated against clean-title market comparables.

This vehicle has been on the lot for 141 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Richardson, TX suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford Bronco 4-Door against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out). Mileage-aware adjustment is also rolling out — on very high-mileage vehicles OAV withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from an independent dealer in Richardson, TX, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FMEE5DP4PLB66697 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford Bronco 4-Door Market in TX

TX Market Listings

1,334

Average Price

—

Price Range

—

Avg Days on Lot

159

Based on all 1,334 2021-2025 Ford Bronco 4-Door listings in the TX market. Because OAV has not assigned a reliable price verdict to this listing, it does not state how it compares to this broader average. Similar vehicles spend an average of 159 days on dealer lots in this market.