OAV Dealer Intelligence
Franchise dealer inventory in Morgan, UT
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and local comparables.
OAV helps determine if a vehicle is a good deal by comparing it to similar listings and expected sell-through rates.
Market snapshot · May 15, 2026
1,742 total vehicles listed · 639 new · 1,103 used
This listing is unverified.
Business name, street address, phone, and website are hidden pending dealer verification. If this is your dealership, claim your listing to publish verified contact information and connect directly with OAV's consumer traffic.
⚡ Claim This ListingBest-priced vehicles at a franchise dealer in Morgan, UT
OAV found 1,742 active listings for this franchise dealer in Morgan, UT (639 new · 1,103 used). The strongest deal signals are based on price-to-market range, days-on-lot, local comparables, and Demand-Verified sell-through data where available.
Top deal signals on this page highlight vehicles that appear below their expected market range, have favorable days-on-lot context, or carry a demand signal based on OAV's market data. Dealer identity may be limited unless the dealer profile is activated; price, mileage, market range, and deal quality remain visible so shoppers can compare value before contacting this dealer.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
Top deal signals
Vehicles at this dealer with the strongest below-market signal based on OAV's price-to-market analysis. Ranked by deal strength.
| Vehicle | Price | Expected Market Range | PTM Gap | DOL | Why it stands out |
|---|---|---|---|---|---|
| 2016 Ford Explorer | $4,768 | $6,000 – $18,998 | 61.9% below | 42 days | Priced 61.9% below OAV's expected market range, 42 days listed. |
| 2013 Subaru XV Crosstrek | $6,347 | $10,210 – $13,995 | 47.6% below | 16 days | Priced 47.6% below OAV's expected market range, 16 days listed. |
| 2017 Jeep Cherokee | $7,811 | $8,433 – $13,365 | 28.3% below | 11 days | Priced 28.3% below OAV's expected market range, 11 days listed. |
Compared against similar listings in the Morgan, UT market and broader regional inventory · refreshed daily.
According to RetailVision™ data, OAV is currently analyzing approximately 1,700 vehicles across the Morgan, UT market, refreshed daily.
New Inventory
639 new vehicles · AI-powered Price-to-Market analysis
Vehicles Listed
639
Average Price
$61,254
Price Range
$28,231–$105,713
Avg Days on Lot
36
Deal Mix
Great Dealsⓘ
58
9.1% of inventory
Fair Priceⓘ
526
82.3% of inventory
Overpricedⓘ
55
8.6% of inventory
Unscoredⓘ
0
0.0% of inventory
Used Inventory
1,103 used vehicles · AI-powered Price-to-Market analysis
Vehicles Listed
1,103
Average Price
$32,109
Price Range
$1,348–$132,260
Avg Days on Lot
25
Deal Mix
Great Dealsⓘ
126
11.4% of inventory
Fair Priceⓘ
663
60.1% of inventory
Overpricedⓘ
226
20.5% of inventory
Unscoredⓘ
7
0.6% of inventory
Current Inventory (24 of 1,742)
Sorted by deal quality. Each listing rated by OAV's Price-to-Market analysis.

2002 Toyota Rav4
Morgan, UT
Market: $6,443 – $6,443
Morgan, UT

2011 Ford F-150
Morgan, UT
Market: $7,900 – $12,198
Morgan, UT

2013 Subaru Outback
Morgan, UT
Market: $3,999 – $11,995
Morgan, UT

2011 Dodge Grand Caravan
Morgan, UT
Market: $7,091 – $7,091
Morgan, UT

2016 Ford Explorer
Morgan, UT
Market: $6,000 – $18,998
Competitively priced ~62% below the typical range in the Morgan market compared to similar vehicles · 42 days on lot vs market avg 25.23 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Morgan, UT

2014 Nissan Rogue Select
Morgan, UT
Market: $7,494 – $7,494
Morgan, UT

2013 Subaru XV Crosstrek
Morgan, UT
Market: $10,210 – $13,995
Competitively priced ~48% below the typical range in the Morgan market compared to similar vehicles · 16 days on lot vs market avg 25.23 — high demand in this market (based on current market benchmarks)
Morgan, UT

2014 Subaru Impreza
Morgan, UT
Market: $10,348 – $10,348
Morgan, UT

2014 Jeep Patriot
Morgan, UT
Market: $7,800 – $8,589
Morgan, UT

2017 Jeep Cherokee
Morgan, UT
Market: $8,433 – $13,365
Competitively priced ~28% below the typical range in the Morgan market compared to similar vehicles · 11 days on lot vs market avg 25.23 — high demand in this market (based on current market benchmarks)
Morgan, UT

2015 Chevrolet Equinox
Morgan, UT
Market: $8,460 – $14,998
Morgan, UT

2015 Ford F-150
Morgan, UT
Market: $17,809 – $23,147
Morgan, UT

2013 Subaru XV Crosstrek
Morgan, UT
Market: $15,439 – $15,439
Morgan, UT

2017 Chrysler Pacifica
Morgan, UT
Market: $9,950 – $11,995
Morgan, UT

2013 Ford F-150
Morgan, UT
Market: $9,999 – $9,999
Morgan, UT

2018 Ford Escape
Morgan, UT
Market: $10,871 – $14,028
Morgan, UT

2019 Jeep Renegade
Morgan, UT
Market: $10,995 – $14,885
Morgan, UT

2017 Ford Escape
Morgan, UT
Market: $13,062 – $15,226
Morgan, UT

2011 Chevrolet Suburban
Morgan, UT
Market: $14,027 – $14,027
Morgan, UT

2019 Volkswagen Jetta
Morgan, UT
Market: $15,447 – $15,447
Morgan, UT

2017 RAM Ram 1500 Pickup
Morgan, UT
Market: $20,737 – $20,737
Morgan, UT

2017 Jeep Grand Cherokee
Morgan, UT
Market: $16,182 – $16,182
Morgan, UT

2018 Audi Q5
Morgan, UT
Market: $15,837 – $15,837
Morgan, UT

2018 Ford F-150
Morgan, UT
Market: $23,060 – $24,839
Morgan, UT
How this dealer listing is verified
This dealer entry is one of 57,000+ U.S. dealerships tracked by OAV. Inventory counts and pricing statistics shown above are derived from the dealer's publicly advertised vehicle listings, aggregated and standardized using OAV's patented methodology (U.S. Patent No. 12,236,477). Individual vehicle VINs in the listings above can be independently verified at the NHTSA VIN decoder.
This dealer has not yet verified this listing. Business name and direct contact information are hidden pending verification. To claim this listing, start the verification flow. Dealers who want this listing removed entirely may email support@oav.io.