OAV Dealer Intelligence
Franchise dealer inventory in Columbia, SC
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and local comparables.
OAV helps determine if a vehicle is a good deal by comparing it to similar listings and expected sell-through rates.
Market snapshot · May 21, 2026
160 total vehicles listed · 92 new · 68 used
This listing is unverified.
This page renders OAV's public market summary for this rooftop. Claim your listing to manage profile content, route inbound buyer inquiries, and access RetailVision™ analytics.
⚡ Claim This ListingBest-priced vehicles at a franchise dealer in Columbia, SC
OAV found 160 active listings for this franchise dealer in Columbia, SC (92 new · 68 used). The strongest deal signals are based on price-to-market range, days-on-lot, local comparables, and Demand-Verified sell-through data where available.
Top deal signals on this page highlight vehicles that appear below their expected market range, have favorable days-on-lot context, or carry a demand signal based on OAV's market data. Dealer identity may be limited unless the dealer profile is activated; price, mileage, market range, and deal quality remain visible so shoppers can compare value before contacting this dealer.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
Top deal signals
Vehicles at this dealer with the strongest below-market signal based on OAV's price-to-market analysis. Ranked by deal strength.
| Vehicle | Price | Expected Market Range | PTM Gap | DOL | Why it stands out |
|---|---|---|---|---|---|
| 2023 Mercedes-Benz C-Class Sedan | $34,989 | $35,998 – $38,697 | 6.3% below | 33 days | Priced 6.3% below OAV's expected market range, 33 days listed. |
| 2026 Mercedes-Benz GLA | $38,989 | $42,417 – $47,515 | 13.3% below | 57 days | Priced 13.3% below OAV's expected market range, 57 days listed. |
| 2026 Mercedes-Benz CLA | $40,989 | $42,224 – $49,090 | 10.2% below | 31 days | Priced 10.2% below OAV's expected market range, 31 days listed. |
| 2026 Mercedes-Benz GLC | $54,280 | $57,780 – $65,870 | 12.2% below | 98 days | Priced 12.2% below OAV's expected market range, 98 days listed. |
| 2026 Volvo XC90 | $63,989 | $65,507 – $69,272 | 5.0% below | 15 days | Priced 5.0% below OAV's expected market range, 15 days listed. |
Compared against similar listings in the Columbia, SC market and broader regional inventory · refreshed daily.
According to RetailVision™ data, OAV is currently analyzing approximately 200 vehicles across the Columbia, SC market, refreshed daily.
New Inventory
92 new vehicles · AI-powered Price-to-Market analysis
Vehicles Listed
92
Average Price
$81,242
Price Range
$45,675–$196,895
Avg Days on Lot
89
Deal Mix· 46 of 92 shown
Great Dealsⓘ
2
4.3% of 46 shown
Fair Priceⓘ
20
43.5% of 46 shown
Overpricedⓘ
0
0.0% of 46 shown
Unscoredⓘ
24
52.2% of 46 shown
Used Inventory
68 used vehicles · AI-powered Price-to-Market analysis
Vehicles Listed
68
Average Price
$52,436
Price Range
$18,489–$219,989
Avg Days on Lot
43
Deal Mix· 54 of 68 shown
Great Dealsⓘ
5
9.3% of 54 shown
Fair Priceⓘ
13
24.1% of 54 shown
Overpricedⓘ
0
0.0% of 54 shown
Unscoredⓘ
36
66.7% of 54 shown
Current Inventory (100 of 160)
Sorted by deal quality. Each listing rated by OAV's Price-to-Market analysis.
2023 Mercedes-Benz GLB
Columbia, SC
Market: $33,502 – $35,516
Columbia, SC
2023 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $35,998 – $38,697
Competitively priced ~6% below the typical range in the Columbia market compared to similar vehicles · 33 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLA
Columbia, SC
Market: $42,417 – $47,515
Competitively priced ~13% below the typical range in the Columbia market compared to similar vehicles · 57 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz CLA
Columbia, SC
Market: $42,224 – $49,090
Competitively priced ~10% below the typical range in the Columbia market compared to similar vehicles · 31 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2025 Mercedes-Benz GLC
Columbia, SC
Market: $51,989 – $58,989
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $57,780 – $65,870
Competitively priced ~12% below the typical range in the Columbia market compared to similar vehicles · 98 days on lot vs market avg 42.93 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Columbia, SC
2025 Mercedes-Benz GLE
Columbia, SC
Market: $64,989 – $66,989
Columbia, SC
2026 Volvo XC90
Columbia, SC
Market: $65,507 – $69,272
Competitively priced ~5% below the typical range in the Columbia market compared to similar vehicles · 15 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz E-Class
Columbia, SC
Market: $66,515 – $68,077
Competitively priced ~2% below the typical range in the Columbia market compared to similar vehicles · 17 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLE
Columbia, SC
Market: $73,750 – $78,470
Columbia, SC
2026 Mercedes-Benz E-Class
Columbia, SC
Market: $74,205 – $80,570
Columbia, SC
2026 Mercedes-Benz GLE
Columbia, SC
Market: $80,445 – $85,175
Competitively priced ~3% below the typical range in the Columbia market compared to similar vehicles · 50 days on lot (market avg 42.93) — selling in line with local demand (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLE Coupe
Columbia, SC
Market: $84,250 – $89,990
Columbia, SC
2026 Mercedes-Benz GLE Coupe
Columbia, SC
Market: $101,505 – $112,645
Columbia, SC
2026 Mercedes-Benz S-Class
Columbia, SC
Market: $135,870 – $154,010
Columbia, SC
2025 Mercedes-Benz G-Class
Columbia, SC
Market: $225,513 – $235,515
Columbia, SC
2017 Subaru Outback
Columbia, SC
Market: $18,489 – $18,489
Columbia, SC
2017 Mercedes-Benz E-Class
Columbia, SC
Market: $19,989 – $19,989
Columbia, SC
2019 Cadillac XT4
Columbia, SC
Market: $19,989 – $19,989
Columbia, SC
2021 Jeep Cherokee
Columbia, SC
Market: $19,989 – $19,989
Columbia, SC
2020 Volvo XC90
Columbia, SC
Market: $19,410 – $27,598
Columbia, SC
2022 Jeep Wrangler Unlimited
Columbia, SC
Market: $26,299 – $32,323
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 15 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2024 Volkswagen Atlas
Columbia, SC
Market: $28,775 – $35,516
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 21 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2021 Mercedes-Benz GLE
Columbia, SC
Market: $31,999 – $36,450
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 21 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2022 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $31,015 – $35,499
Columbia, SC
2022 Mercedes-Benz GLE
Columbia, SC
Market: $31,995 – $50,515
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 24 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2023 Mercedes-Benz EQE
Columbia, SC
Market: $36,989 – $36,989
Columbia, SC
2023 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $34,989 – $38,697
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 101 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 GMC Terrain
Columbia, SC
Market: $37,989 – $37,989
Columbia, SC
2023 Volvo XC90
Columbia, SC
Market: $37,998 – $42,083
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 5 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2024 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $35,015 – $47,515
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 33 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2023 Mercedes-Benz GLE
Columbia, SC
Market: $35,000 – $53,015
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 21 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2025 Volvo XC40
Columbia, SC
Market: $41,989 – $41,989
Columbia, SC
2025 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $43,989 – $45,989
Columbia, SC
2025 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $43,989 – $45,989
Columbia, SC
2025 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $43,989 – $45,989
Columbia, SC
2023 Mercedes-Benz GLE
Columbia, SC
Market: $44,989 – $44,989
Columbia, SC
2024 Mercedes-Benz GLC
Columbia, SC
Market: $41,990 – $47,515
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 113 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2025 Hyundai Palisade
Columbia, SC
Market: $44,989 – $44,989
Columbia, SC
2025 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $43,989 – $45,989
Columbia, SC
2026 Mercedes-Benz GLA
Columbia, SC
Market: $45,675 – $45,675
Columbia, SC
2026 Mercedes-Benz GLB
Columbia, SC
Market: $41,513 – $51,815
Columbia, SC
2023 Mercedes-Benz EQS
Columbia, SC
Market: $45,989 – $45,989
Columbia, SC
2023 Volvo XC90
Columbia, SC
Market: $44,915 – $53,523
Columbia, SC
2023 Lexus RX
Columbia, SC
Market: $43,380 – $57,909
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 19 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2025 Volvo XC60
Columbia, SC
Market: $48,989 – $48,989
Columbia, SC
2026 Mercedes-Benz GLB
Columbia, SC
Market: $49,325 – $49,325
Columbia, SC
2026 Mercedes-Benz GLA
Columbia, SC
Market: $49,475 – $49,475
Columbia, SC
2026 Mercedes-Benz GLB
Columbia, SC
Market: $49,740 – $49,740
Columbia, SC
2025 Volvo XC60
Columbia, SC
Market: $36,801 – $51,989
Columbia, SC
2026 Mercedes-Benz GLB
Columbia, SC
Market: $50,765 – $50,765
Columbia, SC
2026 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $50,989 – $50,989
Columbia, SC
2025 Mercedes-Benz GLC
Columbia, SC
Market: $50,989 – $58,989
Columbia, SC
2020 Porsche Panamera
Columbia, SC
Market: $51,989 – $51,989
Columbia, SC
2026 Mercedes-Benz CLA
Columbia, SC
Market: $52,005 – $52,005
Columbia, SC
2026 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $52,285 – $52,285
Columbia, SC
2026 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $52,285 – $52,285
Columbia, SC
2026 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $52,285 – $52,285
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $52,989 – $55,989
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $52,989 – $55,989
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $52,989 – $55,989
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $52,989 – $55,989
Columbia, SC
2024 Mercedes-Benz C-Class Sedan
Columbia, SC
Market: $54,283 – $60,515
Columbia, SC
2025 Mercedes-Benz GLC
Columbia, SC
Market: $50,989 – $58,989
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 78 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2023 Mercedes-Benz GLS
Columbia, SC
Market: $57,513 – $68,515
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 164 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 79 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 84 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 77 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 46 days on lot (market avg 42.93) — selling in line with local demand (based on current market benchmarks)
Columbia, SC
2026 Toyota 4Runner
Columbia, SC
Market: $58,989 – $58,989
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 64 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 46 days on lot (market avg 42.93) — selling in line with local demand (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 119 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 94 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 49 days on lot (market avg 42.93) — selling in line with local demand (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 66 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 98 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 100 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 71 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 98 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 78 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2025 Mercedes-Benz GLC
Columbia, SC
Market: $61,790 – $61,790
Columbia, SC
2025 Mercedes-Benz EQE
Columbia, SC
Market: $61,989 – $61,989
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 74 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 46 days on lot (market avg 42.93) — selling in line with local demand (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 78 days on lot (market avg 42.93) (based on current market benchmarks)
Columbia, SC
2025 Mercedes-Benz GLE
Columbia, SC
Market: $60,989 – $66,989
Columbia, SC
2026 Mercedes-Benz GLC Coupe
Columbia, SC
Market: $65,555 – $65,555
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $54,280 – $65,870
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 4 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz E-Class
Columbia, SC
Market: $65,989 – $68,077
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 17 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLB
Columbia, SC
Market: $68,970 – $68,970
Columbia, SC
2026 Mercedes-Benz GLA
Columbia, SC
Market: $69,095 – $69,095
Columbia, SC
2026 Mercedes-Benz GLE
Columbia, SC
Market: $73,015 – $78,470
Columbia, SC
2026 Mercedes-Benz E-Class
Columbia, SC
Market: $74,115 – $80,570
Columbia, SC
2026 Mercedes-Benz EQE
Columbia, SC
Market: $74,435 – $74,435
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $75,310 – $75,310
Columbia, SC
2024 Mercedes-Benz GLS
Columbia, SC
Market: $67,000 – $78,989
Fairly priced — in line with the typical market range in the Columbia market for similar vehicles · 9 days on lot vs market avg 42.93 — high demand in this market (based on current market benchmarks)
Columbia, SC
2026 Mercedes-Benz GLC
Columbia, SC
Market: $76,360 – $76,360
Columbia, SC
2026 Mercedes-Benz GLE
Columbia, SC
Market: $73,015 – $78,470
Columbia, SC
How this dealer listing is verified
This dealer entry is one of 57,000+ U.S. dealerships tracked by OAV. Inventory counts and pricing statistics shown above are derived from the dealer's publicly advertised vehicle listings, aggregated and standardized using OAV's patented methodology (U.S. Patent No. 12,236,477). Individual vehicle VINs in the listings above can be independently verified at the NHTSA VIN decoder.
This page renders OAV's public market summary for this rooftop. Claim your listing to manage profile content, route inbound buyer inquiries, and access RetailVision™ analytics. Start the verification flow at /dealers/signup. Dealers who want this listing removed entirely may email support@oav.io.